Post by flora60468 on Feb 24, 2024 6:56:47 GMT
Now you have a basic package with only your core features. Let’s call this plan – package A. Then create another plan with all your features. This is the plan that you WANT your customers to buy. We will call this package B. Next is the most fun and creative part. You need to create package B-. This package includes almost everything of package B and is priced just a little less.Facebook is rolling out a new page post targeting feature that will allow brands to target their posts to more specific segmented audiences, beyond the location and language targets we’ve become accustomed to. We say: It’s about time! But will these advanced targeting options help brands improve conversions? Facebook’s “Page Post Targeting Enhanced”: The basics Not everyone is on Facebook. Hopefully this will help more businesses embrace it. (Image source) First and foremost, page post targeting will be available to brand pages only, not to personal profiles (bummer, since it’d be pretty awesome to target your personal updates as well).
Brand pages with 100 fans or more will soon have filtering options that Middle East Mobile Number List target posts to followers who meet the specified criteria. It’s also important to note that Page Post Targeting only affects followers’ news feeds. In other words, all of your posts will still show up on your page but won’t appear in a user’s news feed unless they meet the target criteria. You can, however, hide targeted posts manually from your page so that new or existing prospects visiting your page won’t see that you posted five different versions of the same post to appeal to different target audiences. Our suggestion? Hide your targeted posts, leaving only those with broad appeal on your timeline for all to see. So, in addition to the standard location and language options we already have, you’ll be able to target by: Age Gender Interested in Relationship status Education College grad: college name, major In college: college name, major, years In high school Workplace New targeting features will soon be available to brand pages with 100-plus followers. Shotgun vs. Targeting Page Posting So these targeting options are great, but should all brands use it? There are pros and cons to targeting posts, as well as the default shotgun approach. Here’s how we see it: The shotgun approach: Oops.
The shotgun approach could be overkill. Otherwise known as the default posting method, the shotgun approach pretty much puts your content out there for anyone to see. Anyone who’s following your page, that is. And if one of those followers decides to share your post, anyone connected to them could see your posts, as well. The good: The shotgun approach gives you a greater reach. The bad: Posting more targeted content is risky; followers outside of the intended audience could be alienated — or annoyed — by this irrelevant garb clogging up their news feeds. Worst case? They unlike your page. The targeted approach: Targeting helps you boost relevancy. (Image via Cooler Insights). By using Facebook’s new targeting features, you can post more specific bits of content that may only be of interest to certain groups among your followers. Thanks to the targeting filters, you can show those posts only to the groups that are most relevant. The good: You can post more frequently, targeting segmented groups with highly relevant information without turning off the rest of your followers.
Brand pages with 100 fans or more will soon have filtering options that Middle East Mobile Number List target posts to followers who meet the specified criteria. It’s also important to note that Page Post Targeting only affects followers’ news feeds. In other words, all of your posts will still show up on your page but won’t appear in a user’s news feed unless they meet the target criteria. You can, however, hide targeted posts manually from your page so that new or existing prospects visiting your page won’t see that you posted five different versions of the same post to appeal to different target audiences. Our suggestion? Hide your targeted posts, leaving only those with broad appeal on your timeline for all to see. So, in addition to the standard location and language options we already have, you’ll be able to target by: Age Gender Interested in Relationship status Education College grad: college name, major In college: college name, major, years In high school Workplace New targeting features will soon be available to brand pages with 100-plus followers. Shotgun vs. Targeting Page Posting So these targeting options are great, but should all brands use it? There are pros and cons to targeting posts, as well as the default shotgun approach. Here’s how we see it: The shotgun approach: Oops.
The shotgun approach could be overkill. Otherwise known as the default posting method, the shotgun approach pretty much puts your content out there for anyone to see. Anyone who’s following your page, that is. And if one of those followers decides to share your post, anyone connected to them could see your posts, as well. The good: The shotgun approach gives you a greater reach. The bad: Posting more targeted content is risky; followers outside of the intended audience could be alienated — or annoyed — by this irrelevant garb clogging up their news feeds. Worst case? They unlike your page. The targeted approach: Targeting helps you boost relevancy. (Image via Cooler Insights). By using Facebook’s new targeting features, you can post more specific bits of content that may only be of interest to certain groups among your followers. Thanks to the targeting filters, you can show those posts only to the groups that are most relevant. The good: You can post more frequently, targeting segmented groups with highly relevant information without turning off the rest of your followers.